Vosita: The Rise of Digital Healthcare

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Vosita: The Rise of Digital Healthcare

I believe that at least once in our lives, we have been sick and in need of a doctor without knowing exactly where or how to find one. As the technological revolution evolves, we are seeing a growing trend of facilitating doctor’s appointments. 

In the ever-evolving realm of telemedicine, Vosita has emerged as a player promising streamlined appointments and online consultations. This review dives into Vosita’s functionalities, drawing on my firsthand experiences as a patient and keen observations within the healthcare landscape.

Meet Vosita 

Vosita is headquartered in New Jersey and founded in 2020 by Robert Gabriel, counts on decades of experience in the healthcare technology space. He has devoted his entire career to helping physicians stay independent, be more profitable, and overcome industry challenges. 

As a business owner, he founded Vosita after experiencing firsthand the challenges of managing family medical appointments. His “aha” moment led to creating a flexible solution that allows anyone to search and book appointments from their mobile device or computer, just as easily as buying movie tickets.

When the COVID-19 pandemic hit in 2020, Gabriel seized the opportunity to help, offering Vosita’s telemedicine features at no cost, enabling patients to access medical care from home.

Vosita offers healthcare provider appointments through its website or directly from its app. Currently, its top-searched specialities are primary care, pediatrics, and mental health. 

The process of booking is very easy to use and goes like follows:

  1. Type your desired speciality and choose your insurance provider
  2. Find a provider you want to book an appointment with 
  3. Select your preferred time, whether for a virtual or an office visit. 

On their website, patients can rate doctors using a five-star rating system. Additionally, doctors who receive exceptional ratings may be awarded a special status of “Highly Recommended.”

This approach is great for the customer as they can preview their doctor and see previous patients’ feedback. And this serves to incentivize healthcare providers to provide an even better service to showcase a good rating on the platform.

How Vosita contributes to the healthcare landscape 

The healthcare technology industry is crowded with various online appointment scheduling platforms, each fighting for market share. Many competitors, including giant Zocdoc, have established track records and brand recognition. However, as the graphic below shows, newcomers like Vosita can offer competitive or even superior functionality in key areas.

As shown in the above diagram, Vosita’s platform is especially easy to use. It offers a mobile app and a virtual walk-in, two things its main competitor doesn’t. The pricing is clearly advantageous, including a free membership option. 

Allow me to take a step back, referring to my own experience as a patient. I have had a few surgeries in my life, such as for a broken collar bone, a ruptured appendix, and a broken nose. Therefore, I have had my fair share of doctor appointments. While I am generally healthy, I occasionally get sick and need to see a doctor.

I have never searched for a healthcare professional online before, and I am a bit hesitant about not having in-person contact. However, since I move around frequently, I believe it would be beneficial to find a medical professional whom I can establish as my regular doctor and see online.


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If we analyze the patient-doctor relationship, we can see that it’s very vulnerable. One is tasked with sharing in detail exactly what one is feeling with a complete stranger. To some, this may be easy, but to others, it can be very uncomfortable. This unease helps explain why Iatrophobia, a phobia of doctors, exists. 

And that’s exactly where Vosita comes into play. It facilitates a doctor’s appointment by checking reviews and, even better, offering it online. I believe that’s the hidden power that can really gather up the clients.

Vosita simplifies appointment scheduling with review integration and the key benefit of online consultations, potentially attracting patients seeking a convenient healthcare experience while acknowledging limitations for specific medical conditions. 

Also, Vosita is a newer player in the field compared to its well-known competitors like Zocdoc. However, this allows it to offer a more advanced website and app design, making the platform user-friendly. Additionally, being a later entrant in the market, Vosita can provide clients with a more cost-effective service, including a free membership option. Overtime, this friendly approach and low-cost strategy will undoubtedly work to establish Vosita as a go-to booking for online medical appointments. 


Editor’s Note: The opinions expressed here by the authors are their own, not those of Impakter.com — Cover Photo Credit: Tara Winstead.

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